Guesswork is the most expensive strategy.

Build a marketing engine for the next frontier.

Does this sound familiar?

We can solve it.

Missing critical opportunities?                

You need a cognitive partner that deploys at the speed of your ambition.

Are you visionary, but also the bottleneck?

You need expert command of your marketing, freeing you to focus your genius.

Burning funds on haphazard tactics?   

You need a capital-efficient engine to turn that gamble into a science.

Struggling to scale?                                 

You need a global team that has already built bridges and broken down barriers.

A brilliant product not gaining traction?

You need a doctrine to bridge the gap between your vision and your customer’s reality.

Lacking flexibility and elite talent?         

You need access to strategic horsepower, not just tactical headcount.

From data to wisdom.

From tactics to doctrine.

From borders to breakthroughs.

From headcount to horsepower.

From flying blind to clarity of vision.

We are the cognitive weapon for ambitious companies and the investors who back them.

Our Cognitive Arsenal

Strategic deployments engineered for your mission — from initial spark to global scale.

  • Ignition - a collaborative marketing sprint to diagnose what's holding you back

    Ignition

    Diagnose what’s holding you back and define your next move.

    A 5-day collaborative sprint to analyze a defined problem or validate a hypothesis.

  • Blueprint - Architect a marketing narrative and go-to-market plan

    Blueprint

    Architect a narrative and go-to-market plan that command attention.

    Modular sprint over several weeks to build out a foundational product marketing, brand or GTM strategy.

  • Takeoff - Embedded leadership and launch support to extend your team's bandwidth

    Takeoff

    Secure critical business outcomes through a high-velocity launch push with embedded executive leadership.

    Embedded leadership and launch support to extend your team’s capabilities in critical phases.

  • Residency - Extended fractional CMO leadership embedded directly within your team

    Residency

    Embark on a long-term strategic partnership to build a sustainable marketing engine.

    Extended fractional leadership embedded directly within your team to grow your marketing muscle and build a growth-minded and customer-obsessed organization.

Field Notes

Forged inside the world’s most ambitious companies.

Case studies from the front lines of modern marketing — where strategy, storytelling and scale converge to build iconic brands.

In the trenches, at the forefront.

  • The New York Times

    Google Connects A.I. Chatbot [Gemini] to YouTube, Gmail and More Facts

  • The Verge

    Google Pixel: Home Run

  • Fast Company

    A love letter to
    Google's Purple-ish 3a smartphone

  • The Keyword - Google

    Rove around "Mars on Earth"
    in Street View

  • Wired

    If you want something done right, do it yourself.

  • The Verge

    Gadgets of the Decade
    - Google Pixel, Google Pixel 2

  • Harvard Business Review

    Provocative Cadillac,
    Rescuing the Brand from Bland

  • The New York Times

    The Smartphone You’ve Been Waiting For

  • The Verge

    The Pixel 3A puts Google’s
    phenomenal camera in a $400 phone

  • Frandroid

    Gmail, YouTube et Maps débarquent dans Google [Gemini] pour vous faire oublier ChatGPT

  • Le Monde

    Google propose de vérifier ce qu’écrit son robot [Gemini] pour limiter ses erreurs

  • The Standard

    Google [Gemini] can now link to Gmail and other apps to help with responses

  • CNET

    Project Soli is the secret star of Google's Pixel 4 self-leak

  • The Wall Street Journal

    The Android iPhone You’ve Been Waiting For

  • Adweek

    Is Cadillac's New Ad Totally Inspiring?

Chart Your Next Frontier.

Tell us your ambition, and we’ll outline the first step toward making it real.

Start a Dialogue